About me
“Patrick is one of the hardest-working interns I have had the pleasure of mentoring, and the progress he made throughout his placement was nothing short of remarkable. I supervised him during my time as Head of Design at McLaren, and he left a lasting impression. I wholeheartedly recommend working with him — any team would be lucky to have him."
Benoit Tallec
CEO & Cofounder, Ravage Studio
Insights
My Philosophy
Ten principles that shape how I think, design, and make.
01 No idea is bad until…
No idea is a bad idea, until you see it outside your mind.
02 Presentation is part of…
Presentation is part of the design. Photograph well - the process doesn't end at creation.
03 Build boundaries, limits aren't…
Build boundaries. Limits aren't restrictions - they're direction.
04 Make it functional first, then…
Make it functional first, then make it beautiful second. Finish by joining the two.
05 Whitespace is not…
Whitespace is not emptiness.
06 Finished is better than…
Finished is better than perfect - said by a perfectionist.
07 Intentional alignment builds…
Intentional alignment builds intention — through alignment, spacing, typography, and colour themes.
08 Consistency creates identity…
Consistency creates identity — communicating unconsciously, but they will feel it.
09 Clarity over decoration, if it doesn't…
Clarity over decoration. If it doesn't help communicate, it doesn't belong. Don't overcomplicate with fancy wording and layouts.
10 If you can't explain it simply…
If you can't explain it simply, it's not resolved yet.
